So, I’m a little late on this, but once you watch the video, you’ll forgive me. Today’s Adventure in Advertising belongs to Calvin Klein. Always the brand that pushes the envelope with its black and white photo ads of scantily clad men and women, CK ups the ante with this video Calvin Klein X Underwear. And, let me tell you, they’ve done a pretty good job.
Everything about this ad screams sex from the syncopated background music, to the camera angles, to the underwear models themselves. And, the extra thing that puts it all over the top? Dirty talk. Yeah, you know you want it. And, if you don’t, can I have your portion?
Oh, and for my readers wondering where the hot chick is, here’s a second spot for CK X jeans. Enjoy.